- The Swagger Society Newsletter by Robin
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- š Grab today with both hands
š Grab today with both hands
Plus: The Summer of Swagger is BACK!

Whatās up, Hustlers!
We donāt know what tomorrow holds.
Thatās why Iām grabbing today with both hands.
Hereās your reminder: donāt wait for āsomeday.ā Take the leap. Make the call. Book the ticket. Live like today countsābecause it does. Even one small action today can build the momentum youāve been waiting for.
What are you grabbing with both hands this week?
Xx Robin
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.WHAT IāM EXCITED ABOUT.
The Summer of Swagger kicks off TODAY āļø Iāve always felt like summer invites change. The longer days, the energy, the vibes ā itās the perfect time to shake things up. Thatās why I created the Summer of Swagger: a seasonal challenge designed to help you get intentional, try new things, and connect more deeply with yourself and your community.
For our second Summer of Swagger, weāre turning up the volume with a 6-week challenge built to push your comfort zones and level up. Whoās joining me?
Hereās how it works:
Each Monday, a fresh challenge drops (think fitness, fashion, and wellness) āļø
Complete it, post your Swagger Snapshot, and tag @swaggersociety + @robinnyc on IG šø
Iāll handpick one winner each week. Winners are announced on Fridays with exclusive merch headed their way! š
How to join:
Follow @swaggersociety on IG
Subscribe to the Swagger Society newsletter
Invite a friend to complete the challenge with you!
Challenge #1 is here - letās see what youāve got. ā¬ļø
.WHAT IāM BAKING.
4th of July Treats šŗšø I made this patriotic cake last year for our 4th of July celebrationāand it was such a hit, Iām running it back. A simple vegan vanilla base, layered with cream cheese frosting and fresh berries. Itās light, easy to pull together, and you can change the toppings to fit any occasion. Give it a try and let me know how you remix yours.
Ingredients:
Vanilla Cake
1 1/3 cups almond milk, unsweetened
1 tablespoon apple cider vinegar
1/3 cup canola oil or melted coconut oil
1 cup sugar (I like coconut sugar)
2 teaspoons pure vanilla extract
2 1/4 cups all-purpose flour (I used almond flour)
1 tablespoon baking powder
1/2 teaspoon salt
Vegan Cream Cheese Frosting
1 container of vegan cream cheese (1 cup)
1/2 cup vegan butter, softened at room temperature (I used Earth Balance)
2 tablespoons of liquid sweetener
1/3 cup brown sugar
Other
1 cup fresh blueberries
2 cups sliced strawberries or raspberries
Instructions
For the Vanilla Cake:
Preheat the oven to 350 degrees and lightly grease a cake pan.
In a large bowl, whisk together the almond milk and vinegar. Let sit for 1 minute to curdle. Then add the oil, sugar, and vanilla. Whisk to combine.
Measure the flour and add it on top of the wet mixture. Sprinkle on the baking powder and salt. Mix with a wooden spoon until the batter is smooth.
Pour the batter into the prepared cake pan. Bake for about 30 minutes, or until a fork comes out clean and the cake is just a little golden on top.
I pour on the frosting right when it comes out of the oven for a strawberry shortcake vibe. You could also let the cake cool and use a thicker frosting or even whipped cream for a topping.
For the Vegan Cream Cheese Frosting:
In the same bowl you used for the cake, add the softened vegan butter and vegan cream cheese. Mix until creamy, smooth, and well combined. I don't have a mixer (LOL), so I mixed by hand. Definitely recommend using a mixer.
Add the sugar until spreadable and to the amount of sweetness you like. Store in the fridge until you are ready to frost the cake.
Assembling the Cake:
Pour the frosting on top.
Create your berry design and enjoy!

Last yearās masterpiece
.WHAT IāM RECAPPING.
Looks from Cannes š I appreciate all the love yāall sent during my week in Cannes! I got so many questions about the fitsāso I want to take a moment to shout out the powerhouse creatives and designers who brought these moments to life.

Look #1: Spotify SoirƩe
Dress: @bahiamariasw
Shoes: @stevemadden
Sunglasses: @karllagerfeld

Look #2: Weber Shandwick Fireside Chat
Dress: @patbo
Bag: @alexisbittar

Look #3: SPORT BEACH
Set: @retrofete
Sunglasses: @lacoste

Look #4: Spotify Dinner & Cardi B Concert
Dress & bag: @shopakira
Shoes: @sheischeval
Look #5: Art Basel Awards
Dress: @aliceandolivia
Shoes: @manoloblahnik

Question: After a race doesnāt go your way, after putting in SO MUCH time (14 weeks) and effort, how do you pick yourself up and continue to speak kindly to yourself?
Answer: Whew. Iāve been there. After pouring your heart into training, itās tough when race day doesnāt reflect the hustle. First: feel what you need to feel. Youāre not weak for being disappointedāyouāre human. But then, I remind myself: one race doesnāt define the journey. Fourteen weeks of discipline, early mornings, strength sessions, mindset work? That doesnāt disappear because of one day. Thatās still your power.
When the inner critic gets loud, I get even louder with compassion. I talk to myself like I would talk to my daughter: with truth, love, and respect.
One finish line doesnāt get the final word. You do.
Got a question for me? Reply to this email and let me know whatās on your mind.
Thanks for reading, Hustlers. Go out there, pivot with power, and stay curious about whatās next.
Xx Robin Arzón
Got feedback? Hit reply and tell me what you thinkā¦Iām always looking to level up.