What’s up, Hustlers! 

Popping into your inbox outside of our usual Tuesday drop because I had to share some cookbook updates!

Next week, this cookbook officially enters the world—and I’m feeling all the feels.

Gratitude. Excitement. A little bit of that pre-race energy.

This book is my way of taking you straight into my kitchen. These are the real recipes I use to fuel my workouts, my family, and everything in between. High-protein, plant-based meals packed with bold flavors to keep you energized and ready to hustle. If you haven’t grabbed your copy yet, there’s still time to pre-order.

And to celebrate launch week, I’ll be hitting the road to meet you all in person (details below)!

I’d love to see you there. Come say hi, grab a signed copy, and kick off launch week with me.

Let’s Eat to Hustle!

Xx Robin

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.WHAT I’M SHARING.

The Eat to Hustle Cookbook Tour is officially LIVE 🔥 Dates and locations are out now, and I cannot wait to celebrate with you IRL. Who will I see on the road?!

New York, NY - Saturday, March 7th

Peloton Studios @ 4:00pm EST

Members-Only Event HERE

New York, NY - Tuesday, March 10th

Williams Sonoma Columbus Circle @ 5:30pm EST

Ticketed Book Signing HERE

Northvale, NJ - Wednesday, March 11th

Books & Greetings @ 6:00pm EST

Ticketed Book Signing HERE

Philadelphia, PA - Thursday, March 12th

Williams Sonoma King of Prussia Town Center @ 6:00pm EST

Ticketed Book Signing HERE

Austin, TX - Sunday, March 15th

Williams Sonoma Central Market @ 2:00pm CST

Ticketed Book Signing HERE

.WHAT I’M DOING LIVE.

Can’t make it to a tour stop? I’ve got you 📺 I’ll be going LIVE this Friday at 7PM EST on Instagram, Facebook, and YouTube with TalkShopLive to answer all your questions about Eat to Hustle.

We’ll talk recipes, plant-based protein, fueling busy lives, #pursesnacks, and everything that went into bringing this book to life.

You’ll also be able to shop directly through the livestream, and any purchases will come with a signed bookplate! Set your calendars and join me LIVE.

And hit reply to this email and let me know what questions you have—I want to make sure I’m kicking things off with everything you want to know!

.WHAT I’M APPRECIATING.

The pre-order love I’ve gotten a few questions about why pre-orders matter. I didn’t know this when I first started writing books, so I thought it might be helpful to share. Pre-orders are what give a book its first big push. They create momentum that signals to publishers and bookstores that our community is strong and ready to show up. That early support is what will help keep Eat to Hustle in stock, in stores, and in front of more readers.

So thank you to everyone who pre-ordered already or is considering a pre-order. This community is the heartbeat of this journey, and I’m forever thankful. 🫶

Instagram post

Eat to Hustle on Good Morning America Launch day starts bright and early! I’ll be on Good Morning America at ~8:30AM EST on March 10 cooking up a couple of recipes from Eat to Hustle.

We’re doing two cooking demos—one on GMA and another on GMA3—to celebrate launch day and bring some plant-powered fuel straight to your morning routine.

Set those alarms, grab your coffee, and tune in!

Thanks for reading, Swagger Society. Go out there, pivot with power, and let’s eat!

Xx Robin Arzón

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