What’s up, Swagger Society!
Put the key in the ignition.
This is your reminder to stop idling. Stop waiting for the green light, the perfect plan, the polished version of you. There is no perfect time.
Lace up the shoes. Make the call. Draft the idea. Take the meeting. Begin before you feel ready.
Momentum doesn’t come from thinking about it — it comes from doing.
You don’t need more permission. You need ignition.
Turn the key. Let’s go.
Xx Robin
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.WHAT I’VE BEEN BUILDING.
The Eat to Hustle x Purple Carrot Meal Kit 📦 I’ve been waiting to share this one with y’all! When I wrote Eat to Hustle, my goal was simple: bring the recipes that fuel my life into your kitchen. Not complicated. Just strong, plant-based food that supports your hustle.
I know this community has full plates — busy weeks, training schedules, family life. You deserve meals that keep up. Meals that work as hard as you do. That’s why I teamed up with Purple Carrot to make four high-protein, plant-based recipes from my cookbook easy to bring into your week. We’re talking:
🌯 Chorizo Burrito Bowl
🧀 Creamy Mac & Cheese
🍣 Tofu Hand Rolls
🥣 Chickpea Pozole
I can’t wait for y’all to make these your own! The Eat to Hustle x Purple Carrot collection is live for a limited time. Order now and you’ll receive a free copy of Eat to Hustle while supplies last. 🌱🔥
.WHAT I’M SHARING .
The biggest lie we’ve ever been sold 🤥 A new episode of Project Swagger dropped today— and we need to talk about motivation. Motivation is the biggest lie we’ve been sold. If I waited to “feel motivated,” I would’ve missed 90% of the most magical, defining moments of my life. Motivation is inconsistent. It’s emotional. It’s unreliable.
Here’s the truth: motivation is like that friend who shows up late to the dinner party. She looks amazing. She smells incredible. She brought flowers. You’re happy she’s there. But… it’s 10PM. Where have you been?
Motivation is a nice-to-have. Not a need-to-have. In this episode, I break down:
The moments I felt deeply unmotivated
The habits, systems, and routines I rely on instead
Why action comes first — and momentum (and motivation) follow
How you can start building consistency today
Plus, I’m giving you a behind-the-scenes tour of my set and what’s actually in my purse 👀
If you’re tired of waiting to “feel ready,” this one’s for you.
Hit play wherever you get your podcasts (Spotify, Apple, YouTube) and let’s build something stronger than motivation.
.WHAT I’M CHEFFING.
Crunchy Popcorn Mushrooms 🍄 Mushrooms are one of my favorite ingredients to cook with — rich in umami, wildly versatile, and the kind of flavor that instantly levels up a dish.
This is my fully plant-based remix of Matty Matheson’s Crunchy Popcorn Mushrooms: crispy, golden, bite-sized, and seriously satisfying. Plus, paired with a creamy lemon hummus from my cookbook, Eat to Hustle? Say less.
🌟 CRISPY POPCORN MUSHROOMS
Tear 8 oz mushrooms into bite-size pieces
Mix 2 cups almond milk + 3 tbsp seasoning in a large bowl
Mix 2 cups flour, ¼ cup cornstarch, ¼ tsp baking powder in another large bowl
Dip mushrooms in wet mix, then coat in dry
Air fry until golden + crispy
Salt to taste
Blend until smooth:
1 cup chickpeas
Zest + juice of 1 lemon
1 garlic clove
1 tbsp tahini
1 tsp kosher salt
¼ cup cold water
Big flavor. Simple ingredients. It’s not magic—it’s mushrooms! #ad
Eat to Hustle is coming to PSNY this weekend 🔥 We’re celebrating the launch of my cookbook the only way that makes sense — with flavor, fire, and a little friendly competition. I’ll be sharing the behind-the-scenes story of how these 75 protein-packed recipes came to life, what fueled this chapter, and why food is one of the most powerful tools in your hustle.
Then? A cook-off showdown. A few special guests. One featured recipe. And yes, I’ll be tasting and crowning a winner. We’ll close it out with bites from the book, a meet & greet, and signed copies for everyone in the room.
I can’t wait to celebrate this new chapter with you. Come hungry!
📆 March 7, 2026
⏰ 4:00–6:00 PM
📍 Peloton Studios New York
➡ Grab your ticket here!
If you can’t make it in person, you can still bring the hustle home — pre-order Eat to Hustle and start cooking your way through all 75 recipes!
As a proud board member of the National Museum of the American Latino, I’m honored to support the launch of its new campaign: Honor Our Past. Inspire Our Future. Make History Together.
I recently spent time in Miami with fellow board members and community leaders — visionaries, culture shapers, and builders doing the sacred work of creating a permanent home for our stories in this country: an American Latino Museum built on the National Mall. Not a moment. Not a month. A legacy.
Our stories matter. Our history matters. Preserving and elevating Latino history doesn’t just reflect where we’ve been — it fuels where we’re going. Learn more about the museum at https://latino.si.edu/
Thanks for reading, Fam. Go out there, pivot with power, and stay curious about what’s next.
Xx Robin Arzón
