What’s up, Hustlers!
I’ve been sitting with one simple question lately: Why not me?
Why not go after the idea that keeps tapping you on the shoulder? Why not take the leap that feels just a little outside your comfort zone? Why not build the thing you’ve been thinking about for years?
Almost two years ago, my cookbook, Eat to Hustle, started as one of those “why not?” ideas. Last week it officially became my third New York Times bestseller!
I know fear and imposter syndrome can be loud, but the biggest moves don’t start with certainty—they start with a question, a little courage, and the willingness to take the first step.
So I’ll pass the question to you this week: Why not you?
Xx Robin
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.WHAT I’M SHARING.
The things I can’t live without 👜 I was recently interviewed by The Strategist and got to share some of the things I genuinely can’t live without right now—from daily fuel to travel hacks to tools that keep my routines tight. You know I don’t gatekeep, so here’s the list ⬇
Oura Ring: I love being able to check in on sleep + recovery without being glued to notifications—data when I want it, intuition always leading.
Kite Hill Greek Yogurt: A staple in my bag at all times. High-protein, super versatile. I use it for everything from quick snacks to savory swaps and even desserts.
Ninja Creami: Protein ice cream with yogurt + fruit has become a household favorite (and yes, the kids think it’s the real deal).
Air-Fried Tofu: My ride-or-die snack. Easy to prep, travels well, and a simple way to keep my protein dialed throughout the day.
Hatch Restore Alarm Clock: A game-changer for our evening and morning routines. The light + sound cues help me (and the kids) actually stick to wind-down rituals.
Flykitt: I tested this on a quick London turnaround and had zero jet lag. It tells you exactly when to eat, sleep, and take supplements—no guesswork.
OMORPHO Weighted Vest: Sleek, functional, and adds just enough intensity to runs and hybrid training sessions. It’s that extra edge.
Kin Euphorics: My go-to for something festive without alcohol. Low sugar, functional, and always stocked in my fridge for hosting or winding down.
Eat to Hustle (my cookbook!): 75 plant-based, protein-packed recipes I use in real life. This is my blueprint for fueling performance without overcomplicating it.
.WHAT I’M GRABBING.
All my favorite snacks 😋 If you know me, you know I don’t go anywhere without my #pursesnacks. So obviously I had to join the SNACKS! podcast from Delish to dive into my snack habits. We talked fueling workouts, the flavors I grew up with in my Cuban-Puerto Rican household, and my very real Philly roots (including my first job making hoagies at Wawa). And yes, we definitely got into my habit of trying to add protein to just about everything I eat. Listen to the full episode here!
.WHAT I’M CHALLENGING YOU TO.
Eat more plants! 🌱 90% of us are missing plants on our plates and that means we’re leaving fiber, micronutrients, and real fuel on the table. Plants give us the edge we need to perform, recover, and keep going. If you're looking to get more greens in your diet, here’s how to start:
Add, don’t subtract: Don’t focus on what you’re cutting—focus on what you’re building. When I started going plant-based, I just began by throwing beans into my lunch salads, adding lentils into bowls, layering in more color wherever I could. That shift alone made a difference.
Make it repeatable: Find a few plant-based meals you actually love and keep them on rotation. This is about making it second nature. For me, it’s things like grain bowls, tofu scrambles, and quick pasta dishes I can throw together without thinking. I have a ton of easy, protein-packed recipes in Eat to Hustle that I come back to every single week—because if it’s not repeatable, it’s not sustainable.
Start small: I didn’t change everything overnight. Start with one meal. One ingredient. One step forward at a time. And if one day isn’t your best? Keep it moving. Progress is built in those small, consistent choices—not perfection.
Commit to the challenge: Let’s make this real. I’ve teamed up with Purple Carrot to bring this to life: swap one meal a week for four weeks using recipes from my Eat to Hustle x Purple Carrot box. It’s simple, it’s doable, and it’s a way to actually build the habit. Today is the last day to order the Eat to Hustle box—don’t miss it! #ad
The tools I use to build self-love 💌 Journaling is one of the most important tools I use to build self-love. In this episode of Project Swagger, I share all the details of my practice, from my biggest journaling mistake to the questions I ask myself over and over. Plus, I call the incredible Dr. Becky Kennedy, clinical psychologist and founder of the parenting platform and community Good Inside. We break down her #1 self-care practice and what she wishes more parents understood about boundaries. Tap in on Spotify, Apple Podcasts or YouTube and watch the full episode ⬇️
Mark Cuban on Project Swagger 🎤 I was at SXSW last week and had the best time—but the highlight? Sitting down with billionaire investor and entrepreneur Mark Cuban for the first-ever live recording of Project Swagger!
We got into everything—from longevity to business to how he’s thinking about the future. And let’s just say… nothing was off-limits. We talked about:
His “super-gross” but ultra high-protein lunch (you’ve been warned 😅)
The biggest mistake people make as they age—and how to avoid it
The exact wellness metrics he’s tracking right now
Why he sees AI as the ultimate democratizer and how he’s teaching his kids to use it
The #1 business lesson he’s learned from elite athletes on the Dallas Mavericks
Real talk, real strategy, and a few moments that had the whole room like 👀.
Watch on Spotify, Apple Podcasts or YouTube and let me know your biggest takeaway.
Question: I am running a 1/2 marathon. I would like to improve my pace. What can I do to sustain faster pace times for such a long run and any tips to help prevent repetitive injuries as I increase mileage and speed?
Answer: Start with the Peloton half marathon program. It’ll give you the structure to build both speed and endurance. Layer in tempo runs and intervals to train your body to hold a faster pace, not just hit it. And don’t skip strength + recovery—staying injury-free is what keeps you progressing.
Thanks for reading, Hustlers. Go out there, pivot with power, and stay curious about what’s next.
Xx Robin Arzón
